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	<title>Acurapedia.org &#187; advertising</title>
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		<title>Acura ZDX is Taking Over Facebook</title>
		<link>http://www.acurapedia.org/acura-zdx-is-taking-over-facebook</link>
		<comments>http://www.acurapedia.org/acura-zdx-is-taking-over-facebook#comments</comments>
		<pubDate>Thu, 04 Feb 2010 18:17:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[2010 Acura ZDX is Taking Over Facebook]]></category>
		<category><![CDATA[acura commercials]]></category>
		<category><![CDATA[acura zdx]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[features]]></category>

		<guid isPermaLink="false">http://www.acurapedia.org/?p=307</guid>
		<description><![CDATA[Acura&#8217;s new &#8220;Provocative Four-Door Sports Coupe&#8221; has gained a large following &#8211; all thanks to Facebook! Social networking IS the wave of the future as far as advertising goes. And there&#8217;s plenty of competition with everyone from your grandma to a pile of fungus having a facebook fan page. But Acura is hoping to steal [...]]]></description>
			<content:encoded><![CDATA[<p>Acura&#8217;s new &#8220;Provocative Four-Door Sports Coupe&#8221; has gained a large following &#8211; all thanks to <a href="http://www.facebook.com/AcuraZDX">Facebook</a>!<span id="more-307"></span> Social networking IS the wave of the future as far as advertising goes. And there&#8217;s plenty of competition with everyone from your grandma to a pile of fungus having a facebook fan page. But Acura is hoping to steal away car lover&#8217;s attention with their news feed ads and promotions.</p>
<p><a href="http://www.acurapedia.org/wp-content/uploads/2010/02/acura-zdx-facebook.jpg"><img class="alignnone size-full wp-image-311" title="acura-zdx-facebook" src="http://www.acurapedia.org/wp-content/uploads/2010/02/acura-zdx-facebook.jpg" alt="" width="538" height="210" /></a></p>
<p>It&#8217;s not just Farmville updates and funny Lolcat posts &#8211; through their Facebook profile, the all new Acura ZDX gives away test drives, free subscriptions to online magazines/newspapers &#8211; and even auctions off car head rests autographed by popular artist. What I don&#8217;t understand is if you use a Crosby, Still &#038; Nash signed head rest, won&#8217;t the oils in your hair eventually wipe it off? I&#8217;d switch them out before a long drive. ZDX&#8217;s page is already up to over 2100 fans &#8211; So, why not add the ZDX to your friends list?</p>
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		<title>Acura Car Commercials Then &amp; Now</title>
		<link>http://www.acurapedia.org/acura-car-commercials-then-now</link>
		<comments>http://www.acurapedia.org/acura-car-commercials-then-now#comments</comments>
		<pubDate>Thu, 07 May 2009 21:51:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[acura ads]]></category>
		<category><![CDATA[acura commercials]]></category>
		<category><![CDATA[acura legend]]></category>
		<category><![CDATA[acura mdx]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[car ads]]></category>
		<category><![CDATA[car commercial parody]]></category>
		<category><![CDATA[features]]></category>
		<category><![CDATA[harrison ford]]></category>

		<guid isPermaLink="false">http://www.acurapedia.org/?p=165</guid>
		<description><![CDATA[The world of advertising is always changing, and in the competitive climate of automotive sales ad execs need to remain creative and inspired. We noticed Acura has through the 90&#8242;s and today try to cover all bases when it comes to producing a quality video spot. Some of the ads we discovered were authentic commercials [...]]]></description>
			<content:encoded><![CDATA[<p>The world of advertising is always changing, and in the competitive climate of automotive sales ad execs need to remain creative and inspired.<span id="more-165"></span> We noticed Acura has through the 90&#8242;s and today try to cover all bases when it comes to producing a quality video spot.  Some of the ads we discovered were authentic commercials &#8211; while some parody the very styling Acura advertising uses to sell cars. Have a look for yourselves.</p>
<p>Here is a classic example of a luxury car ad. This spot for the 1995 Acura Legend shows us just how &#8220;elegant&#8221; driving a leather-seat fill vehicle can be. I mean, who doesn&#8217;t want to go to the Opera and drink $1000 bottles of win while speeding off in an Acura?</p>
<p><embed src="http://www.youtube.com/v/QLIAeZYSJf8" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></p>
<p>Ripe for parody, this homemade commercial for the 2008 1987 Acura Legend may poke fun at luxury car ads, but it&#8217;s also a testament to how long a well maintained Acura can last.</p>
<p><embed src="http://www.youtube.com/v/uejCRJ9IayM" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></p>
<p>Celebrities love selling cars in Japan for some reason, they must be offered a crap-ton of cash. This 1992 Acura Legend (branded as a Honda overseas) stars Harrison Ford of all people!</p>
<p><embed src="http://www.youtube.com/v/PAkTmba85Q4" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></p>
<p>Here are the basics of automotive advertising for television: 1) Slow motion shots of the car driving fast around corners. 2) State performance stats either in text or through voice over. 3) Fast music to show off the extreme nature of driving this car. 4) Cut out from the slow-mo turns to real time shots of the car speeding past the camera. This Acura NSX ad from 2007 hits the mark.</p>
<p><embed src="http://www.youtube.com/v/gtDuxrItuyU" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></p>
<p>And please don&#8217;t forget to mention how faster/stronger/cooler/more efficient your car is than other luxury brands, as this 2008 Acura MDX spot does.</p>
<p><embed src="http://www.youtube.com/v/hNeQhTkc4S8" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></p>
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